Personally, I’ve been excited for the new lineup. I’m planning on upgrading to an iPhone 15 Pro from an iPhone 11. There’s actually more improvements to the lineup than one might think, but it is somewhat modest.
The iPhone 15/15 Plus features: an updated design (Dynamic Island, matte finish, new colors), an improved processor, an improved “Ultra Wideband” chip, a brighter display, a souped up camera with a 48 MP sensor over the previous 12 MP sensor, and a USB-C port (USB 2 functionality).
The iPhone 15 Pro/15 Pro Max features: a titanium chassis, an action button, a USB-C port (USB 3 functionality), an improved processor, an improved “Ultra Wideband” chip, as well as camera improvements and features such as the improved optical zoom on the iPhone 15 Pro Max.