Nothing keeps nailing the aesthetic game with their products. The transparent design language is so distinctive - you can spot Nothing earbuds from across the room.
That said, Iโm more interested in real-world performance than renders. The ear (1) had great design but the ANC wasnโt competitive with Sony/Apple at the time. If the ear (2) actually delivers on sound quality and noise cancellation while keeping that unique look, they could be a real contender.
The pricing will be key too. They need to stay in that sweet spot where theyโre premium enough to justify the hype but not so expensive that you might as well buy AirPods Pro.